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Idea to send:	Topic Healthier Oklahomans Content Oklahoma has one of the most overweight populations in this country and on the planet. Set a voluntary goal for each city to reduce its overweight citizenry by 30%, then implement a long-term dynamic media campaign on TV and through our schools that encourages healthier eating, a variety of fitness alternatives, and daily physical fitness periods for pre-k thru 12 students. Provide incentives (through public recognition and/or other means) and let's make Oklahoma a model for other states to follow, then watch as relative health care costs decrease and productivity rises in our state.